ShiftKey
Led product design across B2B healthcare marketplace web and native mobile platforms, owning end-to-end workflows for shift lifecycle management including staffing, credentialing, and payments. Delivered $5M in revenue impact, improved shift-fill rates by 3%, and reduced cancellations by 13% through workflow redesign and conversion optimization.
ShiftKey Case Study →
Kutzpa
Lead zero-to-one design direction for early-stage clients, shaping visual systems and interaction concepts from ambiguous business requirements. Developed AI-assisted workflows for rapid concept exploration, comparative analysis, UX evaluation, and synthesis of early-stage design direction.
Kutzpa Case Study →
